Concrete Plastic Identity
+ Open project information
Concrete Plastic is an independent record label based in Brighton, UK. It's output is in the more experimental vein of electronic dance music.
Hold were asked to create the identity and house style for the label. Taking the initials CP we created a range of abstract marques that formed a set. This set had a primary marque which is used either alone or alongside a typographic logo of the company name, and generally in black and white. A bespoke vinyl sleeve was designed to house the records which were then simply stickered using a colour coded system to differentiate the releases.
"Hold took our ramblings and created a stunning logo and house style for the label. We're very proud of our new identity. The amount of positive feedback we've had from people has given us great satisfaction. The new look helps the label stand out from the multitude of other labels out there, and it stands
among the best of them now."